HARBOUR INVESTMENTS, INC. logo

HARBOUR INVESTMENTS, INC.

RIA/Wealth

HARBOUR INVESTMENTS, INC. is a RIA/Wealth based in Madison, WI led by Nick William Sondel, reporting $7.6B in AUM as of Q3 2025 with 77% ETF concentration.

CEONick William Sondel
Portfolio Value
$4.3B
Positions
3,610
Top Holding
VOO at 6.11%
Last Reported
Q3 2025
Address575 D'onofrio Drive, Suite 300, Madison, WI, 53719, United States

Top Holdings

Largest long holdings in HARBOUR INVESTMENTS, INC.'s portfolio (23.5% of total portfolio)

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HoldingSectorPositionWeightTradedOwnership
ETF
ETF
$265.4M
6.11%
+$12.0M
Bought
433.4K shares
ETF
ETF
$162.0M
3.73%
+$5.0M
Bought
269.8K shares
ETF
ETF
$111.0M
2.56%
+$3.2M
Bought
2.9M shares
ETF
ETF
$85.1M
1.96%
+$2.9M
Bought
2.5M shares
ETF
ETF
$82.7M
1.90%
+$2.7M
Bought
1.3M shares
ETF
ETF
$73.6M
1.70%
+$6.5M
Bought
2.9M shares
7
Apple logo
Apple
AAPL
Consumer Electronics
Technology
$70.5M
1.62%
-$158.1K
Sold
0.00%
276.9K shares
ETF
ETF
$57.6M
1.33%
+$965.1K
Bought
86.1K shares
ETF
ETF
$55.5M
1.28%
+$503.2K
Bought
593.0K shares
ETF
ETF
$55.3M
1.27%
+$1.2M
Bought
2.1M shares

Changes

Portfolio activity, position movements, and quarter-over-quarter changes in HARBOUR INVESTMENTS, INC.'s latest filing

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Market Value
$4.3B
Prior: $3.9B
Q/Q Change
+11.35%
+$442.8M
Net Flows % of MV
+4.07%
Turnover Ratio
5.91%
New Purchases
127 stocks
$9.7M
Added To
1,469 stocks
+$338.1M
Sold Out Of
132 stocks
$8.5M
Reduced Holdings
855 stocks
-$162.5M

Increased Positions

PositionShares Δ
New
New
New
New
New

Decreased Positions

PositionShares Δ
Sold
Sold
Sold
Sold
Sold

Analytics

Portfolio insights and performance metrics for HARBOUR INVESTMENTS, INC.

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Sector Allocation

ETF: 77.40%ETFTechnology: 5.90%Financial Services: 2.10%Consumer Defensive: 1.80%Industrials: 1.70%Consumer Cyclical: 1.70%Communication Services: 1.40%Healthcare: 1.40%Utilities: 1.00%Energy: 0.60%Real Estate: 0.40%Basic Materials: 0.20%
ETF
77.40%
Technology
5.90%
Financial Services
2.10%
Consumer Defensive
1.80%
Industrials
1.70%
Consumer Cyclical
1.70%
Communication Services
1.40%
Healthcare
1.40%
Utilities
1.00%
Energy
0.60%
Real Estate
0.40%
Basic Materials
0.20%

Market Cap Distribution

Mega Cap (> $200B): 10.65%Mega Cap (> $200B)Large Cap ($10B - $200B): 6.24%Mid Cap ($2B - $10B): 0.98%Small Cap ($300M - $2B): 0.27%Micro Cap ($50M - $300M): 0.03%Nano Cap (< $50M): 0.06%N/A (ETF or Unknown): 81.78%N/A (ETF or Unknown)
Mega Cap (> $200B)
10.65%
Large Cap ($10B - $200B)
6.24%
Mid Cap ($2B - $10B)
0.98%
Small Cap ($300M - $2B)
0.27%
Micro Cap ($50M - $300M)
0.03%
Nano Cap (< $50M)
0.06%
N/A (ETF or Unknown)
81.78%

Portfolio Concentration

Top 10 Holdings %
23.46%
Top 20 Holdings %
34.19%
Top 50 Holdings %
49.76%
Top 100 Holdings %
62.51%

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