Pinnacle Wealth Planning Services, Inc.

RIA/Wealth

Pinnacle Wealth Planning Services, Inc. is a RIA/Wealth based in Cincinnati, OH led by William David Heichel, reporting $1.9B in AUM as of Q3 2025 with 50% ETF concentration.

ChairmanWilliam David Heichel

Portfolio Value: $853.3M
Positions: 483
Top Holding: FLTR at 13.34%
Last Reported: Q3 2025

Address8370 E. Kemper Road, Cincinnati, OH, 45249, United States

Top Holdings

Largest long holdings in Pinnacle Wealth Planning Services, Inc.'s portfolio (48.2% of total portfolio)

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Holding	Sector	Position	Weight	Traded	Ownership	Owned Since
1 VanEck IG Floating Rate FLTR	ETF ETF	$113.8M	13.34%	+$4.5M Bought	— 4.5M shares	Q4 2018 Held for 6y 11m
2 SPDR Portfolio S&P 600 Small Cap ETF SPSM	ETF ETF	$81.2M	9.51%	+$4.3M Bought	— 1.8M shares	Q4 2017 Held for 7y 11m
3 Energy Transfer ET	Oil & Gas Midstream Energy	$66.2M	7.76%	-$504.9K Sold	0.11% 3.9M shares	Q2 2020 Held for 5y 5m
4 SPYV SPDR Portfolio S&P 500 Value ETF SPYV	ETF ETF	$29.6M	3.47%	+$1.9M Bought	— 534.5K shares	Q4 2017 Held for 7y 11m
5 Apple AAPL	Consumer Electronics Technology	$23.9M	2.80%	+$320.1K Bought	0.00% 93.8K shares	Q4 2017 Held for 7y 11m
6 Nvidia NVDA	Semiconductors Technology	$22.7M	2.66%	+$579.9K Bought	0.00% 121.6K shares	Q3 2019 Held for 6y 2m
7 SPDR Portfolio Aggregate Bond SPAB	ETF ETF	$22.3M	2.61%	+$1.8M Bought	— 862.7K shares	Q4 2017 Held for 7y 11m
8 Microsoft MSFT	Software - Infrastructure Technology	$20.5M	2.40%	+$447.5K Bought	0.00% 39.5K shares	Q4 2017 Held for 7y 11m
9 SPDR Portfolio S&P 500 Growth ETF SPYG	ETF ETF	$18.8M	2.20%	+$637.7K Bought	— 179.6K shares	Q4 2017 Held for 7y 11m
10 Amazon AMZN	Specialty Retail Consumer Cyclical	$12.3M	1.44%	+$1.3M Bought	0.00% 56.0K shares	Q4 2017 Held for 7y 11m

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Changes

Portfolio activity, position movements, and quarter-over-quarter changes in Pinnacle Wealth Planning Services, Inc.'s latest filing

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Market Value

$853.3M

Prior: $759.4M

Q/Q Change

+12.36%

+$93.8M

Net Flows % of MV

+4.99%

Turnover Ratio

4.83%

New Purchases

17 stocks

$4.8M

Added To

195 stocks

+$51.4M

Sold Out Of

30 stocks

$6.9M

Reduced Holdings

178 stocks

-$6.7M

Increased Positions

Position	Shares Δ	Change
1 iShares Core High Dividend HDV	New	0 → 7.0K +$858.7K
2 JPMorgan Ultra-Short Income JPST	New	0 → 10.1K +$513.0K
3 SNDK Sandisk Corporation Common Stock SNDK	New	0 → 4.3K +$478.0K
4 SNDK SanDisk SNDK	New	0 → 4.3K +$478.0K
5 Unity Software U	New	0 → 7.2K +$287.7K

Decreased Positions

Position	Shares Δ	Change
1 Workday, Inc. WDAY	Sold	1.6K → 0 −$390.0K
2 Sterling Infrastructure, Inc. STRL	Sold	1.6K → 0 −$370.6K
3 DEO Diageo DEO	Sold	3.6K → 0 −$364.0K
4 Badger Meter BMI	Sold	1.2K → 0 −$302.5K
5 NRG Energy NRG	Sold	1.8K → 0 −$292.1K

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Analytics

Portfolio insights and performance metrics for Pinnacle Wealth Planning Services, Inc.

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Sector Allocation

ETF

49.80%

Technology

13.20%

Energy

8.90%

Financial Services

6.00%

Consumer Cyclical

4.70%

Communication Services

3.70%

Industrials

3.30%

Healthcare

3.20%

Consumer Defensive

1.80%

Basic Materials

0.70%

Utilities

0.50%

Real Estate

0.50%

Market Cap Distribution

Mega Cap (> $200B)

23.86%

Large Cap ($10B - $200B)

20.99%

Mid Cap ($2B - $10B)

1.10%

Small Cap ($300M - $2B)

0.35%

Micro Cap ($50M - $300M)

0.04%

Nano Cap (< $50M)

0.11%

N/A (ETF or Unknown)

53.56%

Portfolio Concentration

Top 10 Holdings %

48.18%

Top 20 Holdings %

58.91%

Top 50 Holdings %

73.14%

Top 100 Holdings %

81.92%