Prentice Wealth Management LLC logo

Prentice Wealth Management LLC

RIA/Wealth

Prentice Wealth Management LLC is a RIA/Wealth based in Rochester, NY led by Shawn Stephen Tesoro, reporting $467.2M in AUM as of Q3 2025 with 78% ETF concentration, 66% concentrated in top 10 holdings, and 17% allocation to VTI.

CIOShawn Stephen Tesoro
Portfolio Value
$404.0M
Positions
111
Top Holding
VTI at 16.71%
Last Reported
Q3 2025
Address1150 Penfield Rd., Rochester, NY, 14625, United States

Top Holdings

Largest long holdings in Prentice Wealth Management LLC's portfolio (65.8% of total portfolio)

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HoldingSectorPositionWeightTradedOwnership
ETF
ETF
$67.5M
16.71%
-$68.6K
Sold
205.7K shares
ETF
ETF
$53.5M
13.23%
+$3.6M
Bought
533.3K shares
ETF
ETF
$36.8M
9.10%
+$268.4K
Bought
266.8K shares
ETF
ETF
$26.6M
6.58%
+$1.6M
Bought
986.9K shares
ETF
ETF
$15.8M
3.91%
+$312.4K
Bought
137.7K shares
ETF
ETF
$13.5M
3.35%
+$242.7K
Bought
242.6K shares
ETF
ETF
$13.4M
3.31%
+$315.3K
Bought
157.8K shares
ETF
ETF
$13.3M
3.30%
+$332.1K
Bought
233.2K shares
ETF
ETF
$13.0M
3.21%
+$319.7K
Bought
528.1K shares
ETF
ETF
$12.6M
3.11%
-$229.6K
Sold
522.5K shares

Changes

Portfolio activity, position movements, and quarter-over-quarter changes in Prentice Wealth Management LLC's latest filing

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Market Value
$404.0M
Prior: $379.8M
Q/Q Change
+6.36%
+$24.1M
Net Flows % of MV
+1.47%
Turnover Ratio
2.76%
New Purchases
5 stocks
$1.7M
Added To
53 stocks
+$12.2M
Sold Out Of
4 stocks
$1.2M
Reduced Holdings
49 stocks
-$6.8M

Increased Positions

PositionShares Δ
New
2
Enpro logo
New
New
New
New

Decreased Positions

PositionShares Δ
1
Toast logo
Toast
TOST
Sold
2
Pfizer logo
Sold
Sold
Sold
-49.31%

Analytics

Portfolio insights and performance metrics for Prentice Wealth Management LLC

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Sector Allocation

ETF: 77.70%ETFTechnology: 6.40%Financial Services: 4.40%Healthcare: 1.80%Communication Services: 1.50%Consumer Defensive: 1.50%Consumer Cyclical: 1.30%Industrials: 1.20%Energy: 0.60%Utilities: 0.30%Basic Materials: 0.20%
ETF
77.70%
Technology
6.40%
Financial Services
4.40%
Healthcare
1.80%
Communication Services
1.50%
Consumer Defensive
1.50%
Consumer Cyclical
1.30%
Industrials
1.20%
Energy
0.60%
Utilities
0.30%
Basic Materials
0.20%

Market Cap Distribution

Mega Cap (> $200B): 15.47%Mega Cap (> $200B)Large Cap ($10B - $200B): 3.82%Mid Cap ($2B - $10B): 0.08%N/A (ETF or Unknown): 80.63%N/A (ETF or Unknown)
Mega Cap (> $200B)
15.47%
Large Cap ($10B - $200B)
3.82%
Mid Cap ($2B - $10B)
0.08%
N/A (ETF or Unknown)
80.63%

Portfolio Concentration

Top 10 Holdings %
65.8%
Top 20 Holdings %
79.48%
Top 50 Holdings %
92.61%
Top 100 Holdings %
99.36%

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