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Client First Investment Management LLC

RIA/Wealth

Client First Investment Management LLC is a RIA/Wealth based in West Bend, WI led by Paul Zarling, managing $193.8M across 36 long positions as of Q3 2025 with 93% ETF concentration, 85% concentrated in top 10 holdings, and 50% allocation to ADPV.

Managing PartnerPaul Zarling
Portfolio Value
$193.8M
Positions
36
Top Holding
ADPV at 49.8%
Last Reported
Q3 2025
Address215 N. Main Street, Suite 1040, West Bend, WI, 53095, United States

Top Holdings

Largest long holdings in Client First Investment Management LLC's portfolio (85% of total portfolio)

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HoldingSectorPositionWeightTradedOwnership
ETF
ETF
$96.5M
49.80%
+$3.1M
Bought
2.3M shares
ETF
ETF
$18.7M
9.65%
-$8.4M
Sold
164.2K shares
ETF
ETF
$11.0M
5.70%
-$566.3K
Sold
111.6K shares
ETF
ETF
$10.2M
5.26%
-$5.9M
Sold
91.0K shares
ETF
ETF
$7.7M
3.98%
+$7.7M
Bought
50.0K shares
ETF
ETF
$5.0M
2.60%
+$5.0M
Bought
108.8K shares
ETF
ETF
$4.3M
2.20%
+$4.3M
New
51.9K shares
ETF
ETF
$3.8M
1.98%
+$3.8M
New
125.5K shares
ETF
ETF
$3.7M
1.93%
-$394.5
Sold
66.3K shares
ETF
ETF
$3.7M
1.92%
+$3.7M
New
22.9K shares

Changes

Portfolio activity, position movements, and quarter-over-quarter changes in Client First Investment Management LLC's latest filing

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Market Value
$193.8M
Prior: $161.4M
Q/Q Change
+20.09%
+$32.4M
Net Flows % of MV
-1.76%
Turnover Ratio
19.31%
New Purchases
14 stocks
$23.7M
Added To
5 stocks
+$4.2M
Sold Out Of
8 stocks
$14.2M
Reduced Holdings
10 stocks
-$17.1M

Increased Positions

PositionShares Δ
New
New
New
New
New

Decreased Positions

PositionShares Δ
Sold
Sold
Sold
Sold
Sold

Analytics

Portfolio insights and performance metrics for Client First Investment Management LLC

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Sector Allocation

ETF: 93.40%ETFTechnology: 1.20%Healthcare: 0.90%Financial Services: 0.20%
ETF
93.40%
Technology
1.20%
Healthcare
0.90%
Financial Services
0.20%

Market Cap Distribution

Mega Cap (> $200B): 2.25%N/A (ETF or Unknown): 97.75%N/A (ETF or Unknown)
Mega Cap (> $200B)
2.25%
N/A (ETF or Unknown)
97.75%

Portfolio Concentration

Top 10 Holdings %
85.03%
Top 20 Holdings %
95.42%
Top 50 Holdings %
100.0%
Top 100 Holdings %
100.0%

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