Innovator U.S. Equity Ultra Buffer ETF

UDEC • BATS

Innovator U.S. Equity Ultra Buffer ETF is an exchange-traded fund on BATS. As of Q3 2025, 113 institutional investors hold shares in this ETF, with total holdings valued at $211.3M. Brookstone Capital Management is the largest holder with a position valued at $30.5M.

Overview

Overview of institutional ownership in UDEC as of Q3 2025

All Institutions

Institutions: 113
Value Held: $211.3M
Shares Held: 5.5M
Avg Position: $1.9M
Median Position: $645.3K

Hedge Funds

Hedge Funds: 2
Value Held: $1.1M
Shares Held: 28.6K
Avg Position: $547.8K
Median Position: $547.8K

Biggest Investors

Institutions with the largest positions in UDEC as of Q3 2025

Institution	Key People	Position Value	Ownership	Owned Since	Total AUM (Long)
Brookstone Capital Management RIA/Wealth	Nadim "Dean" Zayed CEO	$30.5M 0.37% of portfolio	794.7K shares	Q1 2022 Held for 3y 8m	$8.3B
COMMONWEALTH EQUITY SERVICES, LLC. RIA/Wealth	Wayne Michael Bloom CEO	$14.5M 0.02% of portfolio	377.7K shares	Q4 2019 Held for 5y 11m	$71.1B
W WealthPlan Investment Management, LLC RIA/Wealth	Todd Arthur Feltz Chairman	$12.5M 0.83% of portfolio	326.2K shares	Q1 2025 Held for 8 months	$1.5B
RAYMOND JAMES FINANCIAL INC RIA/Wealth	Steven Robert Marcus CEO	$9.9M 0.00% of portfolio	257.5K shares	Q4 2024 Held for 11 months	$310.43B
ENVESTNET ASSET MANAGEMENT INC Long Only Manager	Christopher Russell Todd CEO	$7.5M 0.00% of portfolio	195.7K shares	Q3 2022 Held for 3y 2m	$341.99B
A Advisor Group Holdings, Inc. Institution	-	$7.4M 0.01% of portfolio	195.7K shares	Q1 2020 Held for 5y 8m	$71.0B
Family Legacy Financial Solutions, LLC RIA/Wealth	Joshua Anthony Stubbolo Managing Partner	$6.6M 5.11% of portfolio	171.1K shares	Q2 2025 Held for 5 months	$128.5M
C C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors RIA/Wealth	Jason L Smith CEO	$5.8M 0.34% of portfolio	151.9K shares	Q4 2022 Held for 2y 11m	$1.7B
Foundations Investment Advisors, LLC RIA/Wealth	Bryon Rice CEO	$5.6M 0.08% of portfolio	147.2K shares	Q4 2024 Held for 11 months	$6.8B
BCJ Capital Management, LLC RIA/Wealth	Justin Michael Young CEO	$5.4M 0.33% of portfolio	141.1K shares	Q1 2023 Held for 2y 8m	$1.7B

Net Capital Flow

Institutional buying and selling activity for UDEC in Q3 2025

Traded: −$90.5M
Buyers: 30
Sellers: 67
Total Bought: +$15.9M
Total Sold: −$106.4M
Avg Position: $1.6M

Biggest Buyers

Institution	Net Bought	Current Position
Mach-1 Financial Group, Inc. RIA/Wealth	+$3.8M +98.3K shares	$3.8M 98.3K shares
Integrity Advisory Solutions, LLC RIA/Wealth	+$3.8M +98.3K shares	$3.8M 98.3K shares
Ashton Thomas Private Wealth, LLC RIA/Wealth	+$1.8M +45.9K shares	$1.8M 45.9K shares
Sonoma Allocations LLC RIA/Wealth	+$792.4K +20.8K shares	$792.4K 20.8K shares
W WealthPlan Investment Management, LLC RIA/Wealth	+$775.3K +20.2K shares	$12.5M 326.2K shares
Cetera Investment Advisers RIA/Wealth	+$745.9K +19.4K shares	$2.7M 69.6K shares
Quantinno Capital Management LP Hedge Fund•Market Neutral	+$540.4K +14.1K shares	$540.4K 14.1K shares
AXXCESS WEALTH MANAGEMENT, LLC RIA/Wealth	+$540.4K +14.1K shares	$540.4K 14.1K shares
C C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors RIA/Wealth	+$490.5K +12.8K shares	$5.8M 151.9K shares
JPMORGAN CHASE & CO Institution	+$417.9K +10.9K shares	$912.9K 23.8K shares

Biggest Sellers

Institution	Net Sold	Current Position
Brookstone Capital Management RIA/Wealth	−$61.6M −1.6M shares	$30.5M 794.7K shares
RAYMOND JAMES FINANCIAL INC RIA/Wealth	−$7.8M −203.5K shares	$9.9M 257.5K shares
TOUNJIAN ADVISORY PARTNERS, LLC Family Office	−$6.5M −188.4K shares	Sold Off 0 shares
IHT Wealth Management, LLC RIA/Wealth	−$4.1M −111.3K shares	Sold Off 0 shares
ENVESTNET ASSET MANAGEMENT INC Long Only Manager	−$3.7M −97.7K shares	$7.5M 195.7K shares
HighTower Advisors, LLC RIA/Wealth	−$3.6M −95.1K shares	$2.3M 61.1K shares
PRIVATE CLIENT SERVICES, LLC RIA/Wealth	−$3.1M −85.3K shares	Sold Off 0 shares
J JANE STREET GROUP, LLC Institution	−$1.9M −51.7K shares	Sold Off 0 shares
Encompass More Asset Management RIA/Wealth	−$1.4M −36.9K shares	$3.3M 85.9K shares
COMMONWEALTH EQUITY SERVICES, LLC. RIA/Wealth	−$1.2M −32.1K shares	$14.5M 377.7K shares

Entry and Exit Activity

Institutions that initiated new positions or completely exited UDEC in Q3 2025

New Positions: 8
New Value: $11.5M
Exited Positions: 16
Exited Value: $19.4M

New Positions

Institution	Position Value
Mach-1 Financial Group, Inc. RIA/Wealth	$3.8M 98.3K shares
Integrity Advisory Solutions, LLC RIA/Wealth	$3.8M 98.3K shares
Ashton Thomas Private Wealth, LLC RIA/Wealth	$1.8M 45.9K shares
Sonoma Allocations LLC RIA/Wealth	$792.4K 20.8K shares
Quantinno Capital Management LP Hedge Fund•Market Neutral	$540.4K 14.1K shares
AXXCESS WEALTH MANAGEMENT, LLC RIA/Wealth	$540.4K 14.1K shares
MY Wealth Management Inc. RIA/Wealth	$202.7K 5.3K shares
MMA ASSET MANAGEMENT LLC Pension/Endowment	$171.8K 4.5K shares

Exited Positions

Institution	Previous Position
TOUNJIAN ADVISORY PARTNERS, LLC Family Office	$6.5M 188.4K shares
IHT Wealth Management, LLC RIA/Wealth	$4.1M 111.3K shares
PRIVATE CLIENT SERVICES, LLC RIA/Wealth	$3.1M 85.3K shares
J JANE STREET GROUP, LLC Institution	$1.9M 51.7K shares
FOUNDERS FINANCIAL SECURITIES LLC RIA/Wealth	$932.0K 25.6K shares
NATIONS FINANCIAL GROUP INC, /IA/ /ADV RIA/Wealth	$684.3K 18.8K shares
P PKS Advisory Services, LLC RIA/Wealth	$417.8K 11.5K shares
Arkadios Wealth Advisors RIA/Wealth	$367.0K 10.1K shares
Advance Capital Management, Inc. RIA/Wealth	$350.6K 9.6K shares
T TABLEAUX LLC Institution	$326.9K 673.0 shares

Options Activity

Institutions with the largest Call and Put options positions in UDEC as of Q3 2025

Call Positions: 0
Call Value: -
Put Positions: 0
Put Value: -

Call Positions

Institution	Position Value
No call positions found

Put Positions

Institution	Position Value
No put positions found

Most Committed Institutions

Institutions with UDEC as the highest % of their portfolio as of Q3 2025

Institution	Key People	Portfolio Weight	Ownership	Owned Since	Total AUM (Long)
Family Legacy Financial Solutions, LLC RIA/Wealth	Joshua Anthony Stubbolo Managing Partner	5.11% $6.6M	171.1K shares	Q2 2025 Held for 5 months	$128.5M
Kellett Schaffner Wealth Advisors LLC RIA/Wealth	Brian Anthony Kellett President	1.55% $2.6M	66.6K shares	Q4 2024 Held for 11 months	$165.0M
IMG Wealth Management, Inc. RIA/Wealth	Nick Allen Edwards President	1.35% $2.0M	51.4K shares	Q4 2024 Held for 11 months	$145.7M
Triumph Capital Management RIA/Wealth	Derek Nathan Eichenwald President	1.14% $4.6M	118.7K shares	Q1 2025 Held for 8 months	$400.6M
D Donald L. Hagan, LLC Institution	-	1.06% $1.9M	50.3K shares	Q4 2024 Held for 11 months	$182.1M
C CENTRAL VALLEY ADVISORS, LLC Institution	-	0.94% $3.0M	78.1K shares	Q4 2024 Held for 11 months	$318.4M
W WealthPlan Investment Management, LLC RIA/Wealth	Todd Arthur Feltz Chairman	0.83% $12.5M	326.2K shares	Q1 2025 Held for 8 months	$1.5B
KFG WEALTH MANAGEMENT, LLC RIA/Wealth	Kevin Sidney Korhorn President	0.71% $4.9M	126.6K shares	Q4 2022 Held for 2y 11m	$681.3M
Encompass More Asset Management RIA/Wealth	Brock Michael Mckinley Chairman	0.66% $3.3M	85.9K shares	Q4 2024 Held for 11 months	$496.6M
MILESTONE ASSET MANAGEMENT, LLC RIA/Wealth	Richard Todd Baker Managing Partner	0.65% $3.3M	85.3K shares	Q4 2022 Held for 2y 11m	$506.3M

Hedge Fund Spotlight

Discover hedge funds investing in UDEC

CITADEL ADVISORS LLC

Hedge Fund • Multi-Strategy

Portfolio ManagerKenneth Cordele Griffin

Portfolio Value: $122.08B
Positions: 5,531
Last Reported: Q3 2025

Sector Allocation

Position in Innovator U.S. Equity Ultra Buffer ETF

Market Value: $555.1K
Shares Held: 14.5K
Portfolio Weight: 0.00%
Owned Since: 2023-Q2

Top Holding	Sector	Market Value	Weight
1 Microsoft MSFT	Software - Infrastructure Technology	$2.1B	1.68%
2 Nvidia NVDA	Semiconductors Technology	$1.8B	1.50%
3 Meta Platforms, Inc. META	Internet Content & Information Communication Services	$1.4B	1.18%